Why DIY marketing is a bad idea
Marketing.
A word that conjures images of posh ad agencies and achingly trendy creatives; and meetings peppered with jargon like ‘sticky strategies’ and ‘monetising your online presence’. Shudder.
Tempted to run away very fast and try to handle your marketing yourself? Just don’t do it.
And please, don’t do anything without a strategy (particularly social media…).
